Google announced that Japan’s first Google Store will open this summer. (Photo/Google)
Taiwanese Google Pixel fans will have another must-visit pilgrimage spot when they travel to Tokyo, Japan in the future! Google announced that its first physical Google Store outside the United States will open in Tokyo in the next few months, symbolizing that Google’s physical retail footprint has officially expanded beyond the United States.
According to information officially released by Google Japan, a new store will be launched in Tokyu PLAZA Harajuku “HARAKADO” in Tokyo’s Omotesando business district and is expected to open this summer. Google also simultaneously released simulation diagrams to reveal the store’s appearance design first.
With the opening of the Tokyo store, the number of Google physical stores worldwide will increase to 11. It is worth noting that HARAKADO is one of the most popular shopping malls in Tokyo in recent years, famous for its fashion, trends and boutique brands. Google’s choice to set up its first physical store outside the United States here also shows that it attaches great importance to the Japanese market and hopes to further enhance its brand image and product visibility.
First store outside the United States in Tokyo
Although Pixel’s market share in the global smartphone market is still not particularly outstanding, it is extremely popular in Japan. According to the latest market survey data, Google currently ranks as the second largest mobile phone brand in Japan with a market share of 11%. However, the largest brand is still Apple, with a market share of 61%.
Judging from the simulation pictures released by Google, the new store continues the simple and modern style of the Google Store, and at the same time cleverly incorporates many Japanese elements. For example, the store exterior adopts a large number of wooden grilles and wooden frames, which echoes the characteristics of Japanese architecture and makes the overall space more warm and textured.
In the future, in addition to experiencing the latest Pixel products in the store, consumers can also purchase devices directly, receive online orders, and be the first to have access to Google’s latest AI technology and related services. In addition, the store will also provide product support, teaching activities and after-sales services, making the Google Store not only a sales base, but also an important window to experience the Google ecosystem.
Google announces starting point for global expansion
Google also emphasized that the Tokyo store is only the starting point of its global expansion plan. This statement has also been interpreted by the outside world as Google may further open physical stores in other countries in the future. After the news was exposed, many Taiwanese fans began to knock on the bowl, hoping to see the Google Store settle in Taiwan one day.
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