The X300 Ultra launched by vivo earlier attracted market attention with its powerful telephoto capabilities. In order to lower the entry barrier, vivo Hong Kong officially announced the launch of a new X series mobile phone, vivo X300 FE, on June 4. The new camera is priced at $6,998, which is about half the price of the Ultra version. It is positioned as an entry-level “concert artifact”, allowing users to experience Zeiss telephoto photography at a more affordable price.
As a mobile phone focusing on telephoto photography, the vivo X300 FE is equipped with a 50-megapixel Zeiss super telephoto lens, using a 1/1.95-inch Sony IMX882 sensor, supporting 3x optical zoom and a periscope structure. With the built-in zoom mode designed for the stage, it can cope with the complex light sources of concerts. The main lens is equipped with Sony IMX921 sensor, which supports five classic portrait focal lengths. The system will also automatically adjust the flash output for night scenes. To enhance telephoto flexibility, users can purchase the vivo Zeiss teleconverter Gen 2, which weighs only 158g, to achieve a shooting effect equivalent to 200mm.
In terms of hardware configuration, the X300 FE uses the Snapdragon 8 Gen 5 processor, has a built-in blue ocean battery of up to 6500mAh, and supports 90W wired and 40W wireless fast charging. The body design is thin and light, with a 6.31-inch straight screen, a thickness of 7.99mm, and a weight of 191g. Its Master Color screen has 5000 nits local peak brightness and 2160Hz PWM dimming. The body has both IP68 and IP69 dust and water resistance and SGS five-star anti-fall certification. The system is pre-loaded with AI visual functions such as photo background replacement and Gemini Live intelligent assistant.
vivo X300 FE will be officially launched in Hong Kong on June 4, 2026, with a suggested retail price of $6,998. In order to cooperate with the launch of the new machine, the official launches a limited-time star-rated after-sales guarantee discount. Customers who purchase vivo X300 FE at designated dealers between June 4 and July 4, 2026, will receive a free “180-day exchange-only service” worth $1,399. At the same time, buyers can also purchase a “12-month broken screen protector” with an original price of $2,000 at a discounted price of $199 to provide more comprehensive daily after-sales protection for the new phone. Gifts and additional purchase offers are subject to relevant terms and conditions. For details, please visit vivo Hong Kong’s official social platform or contact the designated retailer.
